Professions/AI Marketing Specialist
AI Marketing Specialist · free course
Build the skills to pursue a marketing career, start freelancing, or take charge of your own business’s marketing.
Just your email · Instant access · No card
The one who finds the buyers, says the right words and brings customers in, with AI doing the heavy lifting
Campaign liveAI draft ready in 12 secYou set the direction, AI drafts the work
Clicks, sign-ups and sales. Your work shows up in numbers a client understands
From a local shop to a global brand, every company that sells needs customers. You bring them in
A laptop and Wi-Fi. Remote roles and clients from any city or country
Tools change every few months. Knowing what makes people buy stays with you
Clients look at your work, not your diploma. You start from zero
Businesses need people who can put AI to work in marketing. Right now there aren’t enough of them
Growth in demand for AI skills in US job postings in 2 years, faster than any other skill
McKinsey Global Institute, Nov 2025Of companies say they have fully mastered AI. The other 99% need people who can
McKinsey, Superagency in the workplace, 2025Copy, SEO, email, social and ads, covered by one marketer with AI
The course, lessons 2–7Get hired, take on clients, or grow your own business. Start with one path and switch any time
Career or freelanceNo experience, no job. No job, no experience. You need proof you can do the work
8 portfolio projects and a case study. Even beginner freelancers charge $300–800 a month per client***
Own businessYou post, you boost, you guess. Nothing tells you what actually brings buyers in
Find your buyers, say it in their words, and test an ad before you pay for it
No sign-up. We’ll tell you which course to start with
See what the job really is, how people go from stranger to buyer, and what the work pays
10 lessons in 3 stages, taught by growth managers, six-figure business owners and senior analysts
The profession, the market and how marketing worksYou'll create: A portfolio client and a one-paragraph briefClaudeChatGPTGemini16 minWhat the job is now: a director of tools, not a specialist in one channel. The funnel as a map, the eight fields of marketing, and what the work pays.
Audience, positioning and messageYou'll create: A positioning doc and two personasGeminiPerplexityClaude11 minWho buys and why, in their own words. Pains, jobs-to-be-done, a positioning statement, and ten minutes of real voice-of-customer research.
Directing AI and copywriting fundamentalsYou'll create: A brand voice guide and three pieces of copyClaudeChatGPTGemini13 minOne reader, one idea, one action. AIDA and PAS, a brand voice guide loaded into a reusable AI workspace, and how to edit the AI out of a draft.
Content, SEO and answer-engine visibilityYou'll create: An SEO article and the brief behind itSemrush
AhrefsSearch ConsoleClaude17 minHow people search now — and how they ask AI. Intent, long-tail keywords, on-page structure, and getting cited inside ChatGPT and Google’s AI answers.
Email, lifecycle and automationYou'll create: A live three-email welcome flowKlaviyoHubSpotClaude11 minThe audience you own instead of rent. Welcome, nurture, cart and win-back; the six parts of an email; and the deliverability rules Gmail now enforces.
Organic social and short-form videoYou'll create: A week of posts and three finished ones
CapCutOpus ClipCaptionsClaude15 minTwo platforms, chosen from where your buyers are. Hooks that survive three seconds, content pillars from your personas, and one idea reshaped four ways.
Paid ads on Meta and GoogleYou'll create: A campaign plan with kill and scale rulesMeta AdsGoogle AdsCanvaIdeogram18 minOffer before creative, creative before copy. What the platforms now decide for you, the learning phase, and the arithmetic that says whether a budget can work.
Landing pages and conversionYou'll create: A landing page for your clientClaudeSellvia store23 minWhere the traffic lands and why it leaves. The page that turns a click into an email address or an order.
Analytics, attribution and decision-makingYou'll create: A one-page report an owner can readSearch ConsoleClaude18 minWhich numbers to watch, which to ignore, and how to tell what actually caused the sale.
Capstone: your portfolio and your next moveYou'll create: A case study you can send to a clientClaude13 minEverything you built, assembled into a case study — and where to take it.
Certificate after the final test
Take one business through 8 real projects. In lesson 10 they become 1 case study you can send to a client or employer
Everything you need to do real marketing work is already included
“I had my first reel after the second lesson. Now I make videos for two local shops”
“I stopped paying for product shoots. Every new product gets a video the same day”
“I thought AI video was for tech people. It took one evening and my phone”
Your certificate in your name, on a CV page with your 8 projects, skills and tools
No degree and no experience. Lesson 1 starts with what marketing is and how the funnel works. Everything after it builds on that, in order
About 2 hours for the whole course: 10 lessons of 10–17 minutes. Do one a day or several in an evening. Your access doesn’t expire
Yes. Every lesson, your practice store and your certificate cost $0, and we don’t ask for a card. Sellvia makes money when stores sell, and stores sell more with good marketing
Not during the course. Every AI tool in the lessons has a free plan, and you build your ad campaign before spending a cent on ads. Once you take on paying clients, expect about $10–30 a month for the tools you actually use
No. In lesson 1 you pick a portfolio client: your own store, a friend’s business, or the free Sellvia store that comes with the course
8 portfolio projects, from a positioning document and a live email flow to a landing page and a campaign plan, packed into 1 case study. Plus a certificate you can add to LinkedIn
Lesson 6 covers short video at a working level. If video is the part you want to go deep on, AI Video Creator is a separate free course
We don’t place students. What gets you the first client or interview is finished work, and that’s what you walk out with
10 lessons. About 2 hours. $0 to start. Just your email, instant access
